Evolution of Intellectual Capital under the Influence of University Digitalization
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The digitalization of universities is a key factor in the transformation of the educational environment, which affects the evolution of intellectual capital, changing its structure and management mechanisms. The importance of research is determined by the need to adapt higher education to the new digital realities and challenges confronting universities. The aim of the research is to analyze the changes in the structure of intellectual capital under the influence of digitalization and to identify its main trends in the higher education system. The methods of theoretical analysis, systematization, comparative analysis, and content analysis were used to study literature and analytical reports on the digital transformation of universities. The research is based on an interdisciplinary approach that includes educational management, information technology, and the knowledge economy. It is established that digitalization changes the ratio of intellectual capital components, contributing to the development of structural and innovative capital of universities. A conceptual model of digital intellectual capital is proposed, which reflects the integration of digital technologies into knowledge management processes. The research methods allowed researchers to assess the role of digital competencies, automated management systems, and analytical platforms in the transformation of the educational environment. The key trends in the development of intellectual capital in the digital age are formulated and the challenges associated with the adaptation of universities to technological changes are outlined. The theoretical significance of the research is to expand the scientific understanding of the impact of digitalization on knowledge management in higher education. The practical significance lies in the possibility of using the results obtained to develop strategies for digital transformation of universities and improve educational policies. The scientific novelty of the research lies in a comprehensive approach to the analysis of the digitalization of intellectual capital, which allows researchers to determine the main directions of its development. Prospects for further research are related to the empirical assessment of the impact of digital technologies on the efficiency of university processes and the integration of digital strategies into the educational management system. Type of article: theoretical.
